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Business Plan: Description Of Customer And Their Needs. Pricing; Recent Trends in Marketing; and Social, Ethical, and Legal Issues. Robin Resume. To start off this assignment, first make sure to essay assignment review the required Background materials carefully and make sure you have a solid understanding of the various pricing strategies and when they are typically used. There is also a listing of robin ditocco resume, optional readings that may help you with the concepts and could serve as useful references for this assignment. Once you have finished reviewing the background materials, think carefully about the following situations and write a 4- to 5-page paper discussing what pricing strategy you would recommend in each of the situations. For each recommendation, make sure to explain your reasoning and to cite the paper topics in international information sources for your recommendation. Robin Ditocco. A company has developed a new 4K 3-D television with outstanding displays. The company has a patent on a new technology that doesn't require glasses to mla format see the robin ditocco 3-D effect and has a display far better than those of any competitor's 3-D televisions.

The company still has to compete with other television manufacturers, but because of the funding patent and superior technology it is robin ditocco, likely to have a large advantage in the 3-D television market for at least a year or two. A brand-new company has developed a shampoo that is comparable to other major brands in quality. The company has developed a new manufacturing technology that over a period of time should be able to produce shampoo at a cheaper cost than any competitor. The cost of the engineering essay new manufacturing equipment was high, but once the equipment is paid off, it should be very cheap to produce each bottle of shampoo. You have just opened up a new electronics shop and resume Apple will be releasing its latest iPhone in a few days.

You are confident that once customers come into your shop they will be impressed with your large selection and knowledgeable and research paper in international friendly sales staff and robin ditocco will become loyal customers. Essay. However, given the nearby location of robin ditocco resume, Best Buy and other popular electronics shops it will be a challenge to get customers into your shop. So the first big pricing decision you have to make is what to charge for iPhones. You have started a new fashion company, and your partner in this business is one of the top designers in Italy. You and your business partner's plan is to monthly become known as one of the premier manufacturers and robin resume designers of homework death, blue jeans in the world. You hope to have a very high-end brand that is well known among the robin wealthy and term monthly fashion-conscious. Answer the robin resume assignment questions directly. Do not copy and paste the questions. Instead use keywords such as 4K 3-D Television, Shampoo, etc., to organize your paper.

Include an introduction and a conclusion. Stay focused on paper topics in international the precise assignment questions and don't go off on tangents or devote a lot of space to robin ditocco resume summarizing general background materials. Term Monthly. Use double-spaced, black Verdana or Times Roman font in 12 pt. type size. Make sure to use reliable and credible sources as your references. Ditocco Resume. Articles published in established newspapers or business journals/magazines are preferred.

If you find articles on the internet, make sure they are from credible sources. Since the persuasive research company will be using a new 3D technology that has never been used before, I believe the skimming strategy will best fit their pricing of the product in their marketing approach. Ditocco Resume. Additionally, they will enjoy a market monopoly for a long period before their competitors are able to come up with a similar product that will be able to compete with theirs. The skimming strategy will prompt the company to price their products slightly higher since it will be having superior features not found on other television sets. With this strategy, the paper in international company will be able to achieve a breakeven of the cost used in ditocco resume, the research other activities needed to come up with the new technology CITATION Har09 l 1033 (Harmon, 2009). What makes this approach even more feasible is the fact that no other company has implemented the new technology on their television sets. Homework Death. In this regard, the company will be practicing what is commonly practiced by other electronic companies, whenever they launch a device whose technology is superior and currently does not have competitors.

Additionally, with more buyers attracted by the new technology despite its high price, the company is able to sell enough before alternative TV sets are developed CITATION Har09 l 1033 (Harmon, 2009). Ditocco. Another factor that will ensure optimal benefits of the new technology is the acquisition of patent rights. These rights will protect their product from being copied, hence remaining in business for a long time CITATION Har09 l 1033 (Harmon, 2009). In the case of a new dishwasher detergent, the company should employ a penetration pricing strategy while marketing and selling their products. With this strategy, the company will be able to sell its detergents quickly despite it being new to monthly the market. Robin Ditocco. The aim will be to introduce themselves in the market, therefore, low-profit margins will be accommodated. This strategy will be adopted until the company manages to persuasive research essay assignment create a name for themselves in the market CITATION Pop07 l 1033 (Popescu, 2007).

The penetration strategy works on ditocco the belief that what make most customers in the market attracted to a new product is its price. The lower the price, the more is its sells. For the newly created company, selling their detergent at a lower price relative to others in paper, the market will ensure the company haves an ample time introducing themselves to the market before they are able to conquer and have a market share of the already controlled market. Nonetheless, the penetration strategy will not always work for all customers. Some, are quality-oriented and they associate poor quality with low prices. Therefore, lowering the prices will only drive them away from the new product.

In this case, the robin resume company should concentrate on highlighting the benefits their products have over others CITATION Pop07 l 1033 (Popescu, 2007). Some of the advantages of adapting penetration strategy for the d.

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Simple Software for ditocco Better Interview Skills. Learn how to land the job with Big Interview’s powerful video tutorials and virtual interview practice software. Cover Letter Examples That Will Get You Noticed. A strong resume cover letter can mean the difference between landing a job interview and getting passed over. Read and live by this comprehensive cover letter guide from term, our resume expert and resume, professional resume writer Kimberly Sarmiento and check out her cover letter examples for inspiration. You Really Do Need a Strong Cover Letter. You never get a second chance to make a good first impression in engineering essay the job search. Robin Ditocco Resume? And in most cases, your first impression on a hiring manager begins with your resume and cover letter. If you don’t get the homework death cover letter right, you may never get the robin opportunity to wow them with your new suit, confident eye contact, and mla format essay, compelling interview stories. Even if you network your way into that job interview (and even if you got a great referral from one of your advocates), the hiring manager will look at your resume and/or cover letter and use them to form or influence an opinion prior to meeting you . That is why in my 2009 book, “The Complete Guide to Writing Effective Resume Cover Letters: Step by Step Instructions,” I refer to robin ditocco resume your cover letter as your handshake and homework death, your sales pitch all rolled into robin ditocco resume, one.

I can hear the homework death scoffing now and ditocco resume, the protesting that there is research paper topics, no way a cover letter can be that important. “Resumes are selected by robin ditocco key word scans or passed off from one contact to another. No one really reads cover letters anymore, right?” Wrong. The simple truth is dissertation funding uk, that at some point in resume time your resume – and your cover letter – will be reviewed by a real live person (if you’re lucky). That person will be deciding whether or not you are worth their time to interview and funding uk, your cover letter can help confirm that your resume goes into the “yes” pile rather than the “file for future opening” pile (or the ditocco real or digital garbage can). Sure, there are times when a recruiter or hiring manager will skip right over the cover letter and focus on the resume.

But other screeners won’t even look at your resume if the cover letter doesn’t get their attention. Why take a chance? Write a strong cover letter and you’ll know that you’re doing everything possible to get past the gatekeepers and persuasive research, score an interview. If you are wondering how to write a compelling cover letter, read on for Kimberly’s advice and ditocco, examples. Three Situations When a Great Cover Letter is research paper topics in international, Even More Critical. 1) When you need to include information that should NOT go into ditocco resume, the resume. A resume is a formal business document with strict rules that must be followed. These rules include not writing in first person or including personal information like your desire to relocate.

However, there are times when you need to communicate this type of information in order to make the case for your fit for the position: Example: Your cover letter can be used to essay communicate your intention to make a transition in your career or move to ditocco resume another city/state. Recruiters receive thousands of unqualified resumes for every position. They will look at your resume and cover letter and immediately trash them if they don’t see a fit — assuming that you are another one of monthly, those annoying applicants who applies for every job posted. This is ditocco resume, always a challenge for paper topics in international relations career changers and individuals looking to relocate and ditocco, a good cover letter can make a big difference. Example: Your cover letter can also explain away other aspects of your particular career situation that might not be appropriate to include on your resume. For example, if you took some time away from the paper topics in international relations work force, but have kept your skills and knowledge up-to-date. Additionally, in robin resume some job ads, the company will ask for specific information to be included in your cover letter. Summary Essay? This technique is robin ditocco, used to make screening easier — if someone can’t follow simple application directions, why waste time on an interview? Pay careful attention to homework death the information they request and be sure to address it. One problematic area is if they ask for salary requirements to be included in your cover letter.

Companies make this request to help them rule out individuals with higher salary requirements than they have budgeted for the position, but it can also lock you into a lower pay range than they might offer you otherwise. However, ignoring the request could disqualify you as well. Ergo, I suggest you research the robin ditocco resume average salary for the position you are applying to in the state of the opening and include a range slightly above and below that number. There are several sites that have compiled census and other data information to give you a decent estimate of salaries by position in specific cities and states (Payscale is a great place to start). Research Paper Relations? So if the average salary of resume, your job is $60K for the location where you live (or want to live), list your salary requirements as $55K to $65K. Again, no salary information should be included in a resume. I typically don’t even include information about bonuses or commissions for funding uk sales representatives (just awards like President’s Club or Top 5%) . 2) When you want to robin resume reference a network connection. There is no right way to include in your resume, “Our mutual associate John Smith referred me to this role and says he thinks I will make a great fit for the job opening.” That is a reference line reserved solely for the opening paragraph of a cover letter.

There are multiple ways you can mention a network connection or mutual friend in a cover letter, but such a statement has no place in research paper topics a resume whatsoever. Note: In professional resume writing, it has become passe to include a list of references on robin ditocco resume, your resume or even the term paper line “references available upon request.” Such information takes up valuable real estate on your resume (which should be 1-2 pages max) and ditocco resume, it is research assignment, best to focus on your achievements and qualifications instead. Besides, the hiring managers know you will give them references when they request them. Rather than waste space on your resume, prepare a reference sheet with the same header as your resume and give it to the interviewer at the end of your meeting. This sheet should include the first and last name of your references, their titles and company names, city and state, phone numbers, and e-mail addresses if possible. You can even be proactive and resume, have letters of recommendation ready to hand the hiring manager at the end of your meeting, but don’t send them prior to that initial interview. 3) When you want to emphasize why you’re interested in the company. One way to homework death distinguish yourself as a job candidate is to research the company you are interviewing with and talk about ditocco things you like or ask questions about the work they have coming up. Dissertation Uk? This demonstrates your interest in their particular organization as opposed to them being just another job ad you responded to in your desperate attempt to find employment. You can use your cover letter to show that you’ve done your homework and resume, see a strong fit with the mla format summary organization.

Within the second or closing paragraphs of your cover letter, you can mention being interested in the specific work the company does, recent grants they have been awarded, a product they recently released, etc. Again, this is not appropriate for inclusion on your resume, but adding it to your cover letter can help you stand out from the stack of applications the hiring manager is sorting through on the day your resume passes by robin ditocco him/her. How to Write a Great Cover Letter. Hopefully I have convinced you of the importance of cover letter writing or at least how the letter can prove useful to you in certain circumstances. But how do you write a cover letter that will open doors for paper you? And how do you avoid mistakes that can lead to rejection? Please review these five simple rules for ensuring your cover letter leaves the hiring manager excited about robin meeting you. 1. First and uk, foremost, the letter must be grammatically correct and error free! If you are not a particularly good writer, have someone read and edit the document for you. 2. If printed, the letter should be one page max.

The letter should also be printed on high-quality paper just like your resume. Robin? In some instances, you might elect to cut and paste a cover letter into an e-mail and homework death, attach your resume. If so, you want the cover letter to be easily read with minimal scrolling. Robin Resume? So get to the point and be succinct. 3. The letter should include examples of your qualifications. You can write a cover letter in paragraph or bulleted formats, but either way, you should include examples of term, your achievements and credentials. While you want to be brief, you also want to encourage the reader to review your resume for greater detail. The best way to do that is to robin ditocco call out two or three things that you have done professionally to catch their attention and make them want to know more about you.

Make sure you customize the letter to highlight the achievements most relevant for each position. 4. Your letter should address a specific person. Whenever possible, do some research and persuasive research, find out the robin person’s name who will be reading your cover letter. This is a minor detail and dissertation funding, some hiring managers won’t care, but it can distinguish you from your competition all the same. More importantly, don’t send an obviously-generic letter that has not been customized for the company/position. 5. Your letter should end with a call to action. Robin? When you close your letter, be sure to ask for a meeting. It is obvious that you want an interview when you submit a cover letter and resume, but job hunting is usually helped along with a proactive approach.

Therefore, at term monthly every point in ditocco the application process you should seek to move yourself along to the next stage of consideration. The cover letter is the first instance of homework death, this, so don’t miss an opportunity to encourage a meeting with the hiring manager at the close of your letter. Also be sure to resume thank them for their time and paper, consideration. Check out Kimberly’s cover letter examples to see and learn from the methods that have worked for her resume writing clients. Cover Letter Example 1: Returning to Work after a Job Gap/Relocation. Dear Principal Townson: With five years of experience in teaching high school and a master’s degree in Chemistry, I believe I am an ideal candidate to fill the science teaching position you have open with the retirement of Stacy Jones.

My teaching experience was at John Smith High School in robin ditocco resume Smallville, NJ before my husband and I moved here seven years ago. While there, I taught all levels of Chemistry and persuasive research, helped host the science fair each year. When we moved here, I was pregnant with my oldest. Now that my youngest has started kindergarten, I am eager to return to the workforce. Although I focused on my family these last seven years and have not worked for pay, I kept up with developments in teaching and robin ditocco resume, chemistry by assignment reading literature and attending conferences hosted by the American Association of High School Science Instructors. I have also volunteered my time at ditocco resume the community center, tutoring all level of students in general sciences.

I look forward to raising my children in this community and essay assignment, someday teaching them at Rosewood High School. Please review my attached resume. I will be contacting you next week to schedule an interview. Thank you for your consideration. Pam’s Take: I love how this cover letter emphasizes the applicant’s relevant qualifications in the first line. This puts the emphasis on her ability to do the job and not the fact that she’s returning to robin resume work after several years as a stay-at-home parent. Homework Death? Later, she briefly explains her break and how she has kept current.

Her resume will clearly show a gap, so it makes sense to proactively address it. Cover Letter Example 2: Transitioning Careers. Blending a formal background in marketing with proven success in retail sales and customer service roles, I am looking to transition into public relations and believe I would make a great fit for the advertised position of Public Relations Specialist at ditocco resume your company. Having both used and sold your products, I am already well versed in your brand and both present and topics in international relations, past years’ offerings. Robin? I have followed with excitement as you launched in European and Asian markets and incorporated an international feel into dissertation, your product line.

I would bring both passion and expertise to championing your company with the press and public. I am already trained in creating buzz and awareness through social media channels including Twitter and Facebook. When my sales team decided to participate in robin ditocco resume Walk for a Cure three years ago, we used social media to heighten our sponsorship support and raised more than $20K for the event. Confident my transferable skills make me a solid candidate for this opening, I respectfully submit my resume for your review and request a meeting to persuasive essay assignment discuss the opportunity further. I will make myself available at your convenience and ditocco, look forward to mla format essay your call to arrange a time. Thank you for your time and consideration. Pam’s Take: This candidate leads off with a strong statement about her career change goal and robin resume, her fit for the specific position at hand. She uses the rest of the letter to discuss her interest in the company and some of her key transferable skills/experience. Cover Letter Example 3: Entry Level. I am writing in response to your listing in the Memphis Gazette for a nurse’s aide. Please accept my enclosed resume for consideration.

As a CPR-certified lifeguard and a LPN student at Memphis Community College, I have the formal training necessary for this position. Additionally, with two years of experience in paper in international relations retail sales, I have excellent customer service skills that can translate well to patient relations. After you have reviewed my resume, I hope to meet with you to robin resume discuss how I can be beneficial to your team. I look forward to hearing from you to schedule an paper interview at your earliest convenience. Pam’s Take: Nice concise approach for an entry-level candidate. She doesn’t have years of nursing experience to point to, so she highlights her training and ditocco, how her non-nursing work experience has also helped to prepare her. Cover Letter Example 4: Professional. As an Accounts Payable Receivable Specialist , I offer a proven ability to accurately process invoices, payments, reimbursements, and tax reports.

I quickly learn and adapt to dissertation funding uk software changes and updates and help team members resolve issues and problems they are having with data input and processing. Examples of my accomplishments include: • Handled biweekly accounts payable processing of checks and ACH payments; reconciled payments made to accounts payable software and addressed any discrepancies that arose. • Created a spreadsheet that listed bank and routing numbers to ditocco resume expedite processing of topics in international relations, expense reports. • Uploaded and reconciled monthly phone bills for approximately 200 branches and robin resume, 4 operational centers; total billing amounts were coded for various departments and paper, branches as required. Confident I will prove valuable to your company, I respectfully submit my resume for your review.

I would also like to request a personal meeting to discuss your upcoming goals and how I can help you achieve them. I will make myself available at your convenience and look forward to your call. Thank you for your consideration. Pam’s Take: For an robin resume experienced candidate, a bit more detail is mla format, expected. This candidate customized the resume bullet points to specifically communicate his experience with the position responsibilities listed in the job description.

As a Human Resources Manager with a strong customer service background, I offer expertise in employee relations, benefits administration, and generalist duties. I have made significant contributions in succession planning and workforce engagement as well as ensuring compliance with employment and labor requirements. I am also known for my ability to help identify and term paper, implement key technology and process improvements. I am well-versed in robin ditocco resume Six Sigma methods and have lead projects which produced significant and sustainable savings. Other examples of my work include: • Creates positive employee engagement for 2,000+ personnel at Company XYZ via proactive communications, prompt issue resolution, and fair/equitable treatment. • Led Six Sigma project related to FMLA administration and research assignment, online orientation programs for Lean Belt training. • Proved instrumental in the deployment of an E-recruitment system that serviced a Fortune 200 company; defined policies, procedures, and communication planning for the project.

Confident I will make a positive impact on your organization, I respectfully submit my resume for your review. I would also like to request a personal meeting to discuss your goals for this position and robin ditocco, my potential contributions. I will be available at essay your convenience and look forward to your call to arrange a time. Thank you for your consideration. Pam’s Take: This cover letter highlights the applicant’s relevant accomplishments as a leader and manager. It goes beyond stating familiarity with the required job duties and emphasizes results in key projects. Remember that you don’t want to copy and robin, paste your whole resume into the cover letter.

Think about the term paper key selling points that you want to feature prominently. The goal is to make them excited to learn more about you. Cover Letter Example 6: Senior-Level Executive. As a Senior-Level Finance Operations Executive , I offer proven success in maximizing productivity and improving profit margins. Ditocco? My work spans companies and business units at various stages of growth, including start-up, established, and turnaround settings. Believing profitability requires strong revenue generation and cost controls, I monitor budgets and sales performance closely to identify areas for improvement. Research Paper? I am known for enhancing overall performance through technology upgrades, advanced employee training, and implementation of best practices. Examples of my work include: • Drove successful launch of ditocco resume, start-up company by research paper topics in international hiring a talent team, defining product development plans, and robin, leading go-to-market strategies to achieve $35M+ revenue and 50% margins within two years. • Managed daily operations of a $150M subsidiary that provided a complete suite of manufacturing solutions in the US and mla format summary, Canada; improved profit margins on ditocco resume, overall product line 10%. • Proved vital to reorganization leadership that cumulated in a 10% productivity improvement in the sales and service organization and a 20% improvement in support organizations. As CPA and research topics, MBA, I am confident I will prove valuable to robin ditocco resume your company and respectfully submit my resume for mla format your review.

I would also like to request a personal meeting to discuss your upcoming goals and how I can help you achieve them. I will make myself available at your convenience and look forward to your call. Robin Ditocco Resume? Thank you for your consideration. Pam’s Take: This cover letter nicely distills years of experience into funding uk, a concise overview that really “sells” achievements most relevant to ditocco the specific advertised role. Each bullet presents a compelling high-level overview of a specific position, complete with impressive data points.

It’s hard to be this concise when talking about a long career! However, a concise letter is funding, always more effective — make the most exciting information jump out robin ditocco resume, of the letter and grab the recruiter’s attention. Many thanks to Kimberly for her expert advice and cover letter examples! Have other thoughts on what would make a great cover letter? Leave a comment below. Humor: Mac and Charlie from “It’s Always Sunny” teach us an important lesson about what NOT to include on your resume. Enjoy! Pamela Skillings is co-founder of Big Interview.

As an interview coach, she has helped her clients land dream jobs at companies including Google, Microsoft, Goldman Sachs, and cornell engineering, JP Morgan Chase. She also has more than 15 years of experience training and advising managers at robin ditocco resume organizations from American Express to the City of New York. She is an adjunct professor at homework death New York University and an instructor at the American Management Association. 14 Comment to Cover Letter Examples That Will Get You Noticed. Good article, Pam. Robin? I agree totally with points 2 and 3. I recently was coaching someone on cornell, how to use step 2. If you were submitting just a resume, like I know a lot of applicants do, it would seem very awkward to robin resume include that reference somewhere in the text of the resume. Cornell Engineering? It is good to ditocco resume include that in mla format summary the first couple sentences to make the person’s name stand out.

Who you know goes a long way in robin the career field! Thanks for the comment! Yes, it’s amazing the difference that a referral can make. very helpful, I have been applying but never landed even a single interview. I have applied so many jobs online but i have never got even one call for interview. Thank you very much for this information, I really liked the points 1 and 3, I consider this information very clearly exemplifies the elements that must be considered to research topics in international make a cover letter. This is an robin excellent phrase: You never get a second chance to make a good first impression in the job search.

Thanks. Your suggestions are concise and funding, helpful for the many of resume, us out here sending in application after application. What is your opinion on how to show that you are attentive to term detail (one of job responsibilities for a current job opening) . I was thinking that I could point out some typos on the companies website. Do you think this would be taken as a criticism rather than a helpful suggestion? Great website! Thank you!

These are all very helpful examples! I do have one question: It seems unconventional — and a bit overly assertive – to jump right in on the the robin resume first sentence of the letter without introducing yourself by name. The standard: My name is —- and I am applying for the —- position. Is it really ok to do this these days? Excellent written and well explained. As a recruiter I honestly don’t spend much time reading cover letters.

Hiring managers have to sort through hundreds of resumes and paper topics in international relations, realistically don’t have time to give most resumes and cover letters more than 30 seconds to scan for the information they are looking for. Robin? The cover letter should be short, sweet and highlight the key points you want us to know. Regarding the comments above about cornell engineering essay applying for jobs but not getting interviews. Ditocco? The resume is the most important part of the term paper application and must be well written with clean formatting. Recruiters and HR Managers want to get to the point of ditocco, where have you been working, for how long and what have you accomplished? Also, you may want to homework death tailor your resume and cover letter to each job you are applying to so that it shows to be a good match for the job. Furthermore, you should do more than just apply for ditocco resume a job online you need to network with recruiters, attend industry trade shows, join group discussions on Linkedin and more to get you name out research paper topics in international relations, there. Love your site. In Example 5 above, you have a misused word. It says, “…and have lead projects which produced” when it should use “led”, not “lead” as lead is robin ditocco resume, current tense and led is past tense.

your comment is so helpful… thank you. Why do you put a comma after dear but also a colon? What is the correct punctuation for a formal cover letter? Do you think it’s appropriate to arrange a time on the cover letter to call the employer so that you can schedule an research interview with them? Those letters are really engaging and a lot creative. A project engineer or project manager will list projects successfully handled as achievements. Pamela Skillings is robin ditocco, co-founder of dissertation uk, Big Interview. As one of the country's top interview coaches, she has helped her clients land dream jobs at companies including Google, Microsoft, Goldman Sachs, and JP Morgan Chase. She also has more than 15 years of ditocco, experience training and advising managers at organizations from American Express to the City of New York. She is an adjunct professor at New York University and paper, an instructor at the American Management Association.

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The Definitive Guide to Writing a Business Plan. by Alan Gleeson. A business plan is not just a document. It is a holistic analysis of robin resume, your company, the environment it operates in, and a route map to achieving success based on the resources available. Unfortunately, the image most of us have is engineering of a 30-page bound document. While the robin resume business-planning process is in itself a very worthwhile pursuit, most business plans are produced for a specific purpose. For example, the business plan can be used as a means to convey an idea with a view to achieving a specific goal, e.g. securing funding. Hence it needs to be tailored with the audience in mind, and good knowledge of their unique requirements will help shape a winning plan. For example, the requirements a Venture Capitalist will have in assessing a plan seeking to secure a million-pound investment will differ considerably from those of a local bank manager who needs a plan to homework death support a small-loan application. While the former will be primarily looking for capital growth, the resume latter will be more concerned with security.

Why do I need a business plan? The following list represents some of the key reasons you need to produce a business plan: 1. To plan for an uncertain future. Business planning is vital to help you manage your business more effectively. By committing your thoughts to a plan, you can understand your business better and also chart specific courses of topics, action that need to be taken to improve your businesses performance. A plan can also detail alternative future scenarios, set specific objectives and goals, and list the resources required to achieve these goals. In short, it can help ensure that you are prepared for all sorts of eventualities.

2. Resume? To help grow your business. In an ideal world, all businesses would be self-financing in exploiting business opportunities. In reality, few are afforded this luxury, and hence, many businesses will be required to essay secure external investment. The production and dissemination of a credible business plan is one of the primary means by ditocco which entrepreneurs access capital when they are seeking investment to grow. 3. Mla Format Essay? To commit to a particular course of action. A business plan can help a company assess future opportunities, choose the optimal one, and then commit to this particular course of action. By committing to one opportunity, all other options are effectively marginalized and the company is aligned to ditocco focus on key deliverables which will help them achieve their goals. Careful management of cash flow is a fundamental requirement for all businesses.

The reason is quite simple—many businesses fail, not because they are unprofitable, but because they ultimately become insolvent (i.e., are unable to pay their debts as they fall due). Cash flow forecasting is an essential part of any business plan. 5. To ensure all bases are covered. When you start a new business, the temptation is to spend time on ‘the idea’ to the neglect of the research relations rest of the robin business. Entrepreneurs that lack focus tend to react to events as they come up rather than focusing on what is most important. The very creation of a business plan ensures that you cover all the various bases you need to when taking an term paper, idea from robin ditocco, conception through to launch, and to ensure you are focussing effort on the right areas. As you’ll have garnered from the above, business planning is an essential activity, regardless of the stage of business you’re at. The very process of producing a business plan enables management to give due consideration to funding the various factors that mesh together to create the opportunity they are seeking to explore, as well as the resources required and the key drivers needed for success. Having decided to produce a business plan, there are three main ways to write one: 1. Resume? Pay someone to write it. 2. Write it yourself using Microsoft® Word and Excel.

3. Write it using a task-specific software product such as Business Plan Pro UK Edition. If you, like many entrepreneurs, are time rich and funding cash poor , option 1 quickly removes itself from the ditocco resume equation, given the cost of having someone write a plan for you. Aside from cost, it is difficult to truely own a plan that someone else has written. You are then faced with the choice between using Business Plan Pro® and dissertation building everything yourself, from scratch, in Microsoft Word and robin ditocco resume Excel. Why are we not recommending other business plan software options? Because Business Plan Pro is the best business planning software available – without exception. Palo Alto Software (the maker of Business Plan Pro) has a long proud history developing the software, has had category leadership for years and has extensive lists of testimonials and independent reviews on the website, all corroborating this view.

By all means, you should consider other software options; however, we are confident that your own analysis will reveal that Business Plan Pro® stands head and research paper relations shoulders above the alternatives. When it comes to using Word and Excel there are undoubted benefits – not least the fact that they are ‘free’ in the sense that they are bundled on most PCs. The interface is also familiar, given the robin resume popularity of their use. However, while these tools are excellent when you know exactly what you need to produce, they offer negligible assistance when it comes to producing specific content, such as that required for a business plan. If the dissertation funding purpose of the business plan were simply to robin ditocco resume jot down a few notes to keep you on track, they would suffice. However, if you intend to circulate the plan to peers, colleagues or prospective investors, you will need to produce a plan worthy of your name. After all, you are the author! Here are the reasons why we believe that using Business Plan Pro® is the best way to write a business plan:

1. Offers significant time saving. 2. Provides the structure. 3. Homework Death? Includes hundreds of examples. 4. Ensures you do not leave out any sections. 5. Makes the numbers part easy.

6. Free Support Available. 7. Signposts relevant resources at appropriate points. 8. Designed specifically for producing a business plan. 10. Increases your chances. Finally, for most people a business plan is written for a specific purpose, such as securing funding. You should give yourself every chance of succeeding by producing the best quality plan that you can.

Business Planning Mistakes to avoid. The following constitutes a list of the most common business planning mistakes and how to robin avoid them. 1. Paper Monthly? Incredible Financial Projections. One of the key areas business plan readers will focus on will be ‘the numbers ‘. Specifically, they will concentrate on the projected Income Statement or Profit Loss. The fact that numbers are projected does not mean that those figures can be included without due rigor or process. They need to be credible, defensible and consistent. Of course forecasting is not an exact science, and robin ditocco the use of proxies can help the author ensure that the figures included are plausible and consistent with the story being told in the other areas of the business plan. The figures must also show an ability of the company to generate free cash flows so that the business can be run profitably while satisfactorily servicing their debts at the same time.

All costs should be recorded including salaries to owner managers who run the company. It is not credible to research topics in international generate PL projections where expenses such as salaries are omitted to demonstrate managerial commitment or to artificially reduce losses, etc. By the same token, no investor will be prepared to fund a business where the projected salary payments are excessive. While dealing with finances is not everyone’s strong point, there has to be someone on the management team who is cognizant with the ditocco maths. Dissertation Funding? A business plan will need to robin ditocco resume include everything from break-even projections to proposed return on investments to mla format summary essay cash flow forecasts, and one of the robin ditocco resume key players will have to converse on these subjects in a convincing manner. They will also need to justify the numbers. 2. Lack of a Viable Opportunity. A business plan needs to persuasive research assignment not only describe an opportunity, it must also detail how the opportunity can be exploited profitably and robin demonstrate the company’s ability to deliver what is required. In recent years there has been a significant increase in engineering, plans that are inaccessible to the average reader because they are couched in technical jargon and unfamiliar terms.

If the reader of the resume plan cannot fully grasp who the prospective customer is, how that customer will be targeted, and the prospective benefits from the proposed solution, the reader will not invest. In an increasingly time-pressed world, people crave simplicity. Many business plan recipients will only scrutinize the Executive Summary and the financials, using these as the decision points as to whether to read further or not. Hence it is of paramount importance that both the executive summary and the wider plan describe the opportunity in readily understood terms, such as: What is the issue or pain point? What is the proposed solution?

What are the benefits of the solution? Why are these benefits compelling? Who will benefit the most from these? Once these are detailed, there will be greater transparency regarding the viability, or otherwise, of the proposed opportunity in terms of the company’s ability to profitably serve the dissertation funding target market. 3. No Clear Route to Market. All opportunities are only prospective ones without evidence that the target market can be accessed profitably. Many entrepreneurs are inherently product focused, concentrating their energies on ‘the idea’ to the exclusion of many other important elements such as how they intend to robin ditocco resume access their customer base. The growth in popularity of the Internet has certainly helped niche producers find geographically dispersed customers, making many more ideas commercially viable.

However, it does not come without its challenges, as creating awareness online is persuasive assignment both costly and intensely competitive. The business plan must include a comprehensive and credible analysis of how the company intends to secure access to their target market in ditocco, a cost-effective manner. The low cost and homework death barriers to entry for websites have resulted in the creation of hundreds of thousands of sites. Ensuring that a site stands out robin ditocco from the crowd is easier said than done. Knowledge of who the customer is and how they buy is paper very important, but identifying them and ditocco accessing them on an individual basis is term monthly much more challenging and costly. 4. Robin Ditocco Resume? Overestimation of Revenues. Another key element of the plan will relate to the size and value of the opportunity. Does the business plan describe a small local business-to-business opportunity with limited scalability/ return or is it a concept with widespread or even potentially global consumer appeal? While the mla format summary essay description of the market opportunity will undoubtedly be couched in robin resume, positive terms, an persuasive, obvious danger relates to the innate optimism of entrepreneurs and their tendency to exaggerate every business opportunity. Hence the robin general interpretation of sales forecasts is that they will be optimistic but not excessively optimistic. Admittedly what constitutes ‘excessive’ is subjective, but the numbers will need to be justified and if it emerges that the figures are mere fantasy, the research paper topics relations author will lose all credibility and it will significantly undermine any confidence the potential investor might have in ditocco resume, the plan.

It is research important to guard against this by use of proxies and robin ditocco resume conservatism when it comes to sales projections. Homework Death? Placing some rigor around the process of ditocco, deriving credible revenue figures also serves the entrepreneur well by enhancing their awareness of some of the key drivers for revenue growth in their business. 5. Lack of Appreciation of the Importance of Good Cash Flow Management. A critical subtlety of any new business is the dissertation funding ability of the entrepreneur to robin ditocco understand the differences between cash and profits and to accept the fact that insolvency is probably the most significant threat to a business. Many businesses fail, not because they are unprofitable, but because they ultimately become insolvent (i.e., are unable to pay their debts as they fall due). Good cash flow management is vital when businesses pursue investment opportunities where there are significant cash flows out, in uk, advance of the cash flows coming in. The start-up phase of a business is an obvious time when cash flow is under stress with uncertain income streams sitting alongside a raft of certain and often overdue bills. Robin Resume? This tension is exacerbated if there are delays to dissertation funding the income streams, e.g. if a restaurant fails to open on time.

Once up and running a company can bank the income immediately if they are a ‘cash-only’ business; however, if they sell on robin resume, credit, they receive the cash in the future and term paper monthly hence may need to pay some of their own expenses before that income hits their account. This will put a further strain on the company’s solvency. A well structured business plan needs to reflect reality with likely losses in the first months of trading being expected and with financing provisions, e.g. Resume? overdraft limits, being put in place in term monthly, advance of the predictable cash squeeze. A contingency figure should also be added as it is important to leave breathing space for the unexpected costs and overspends that always occur when least expected. What is the main purpose of the plan? If it is to seek investment in resume, the business, it is important to clearly describe the investment opportunity. As mentioned previously there is a tendency amongst entrepreneurs to focus myopically on ‘the product’ or ‘the idea’. This is where they expend most energy but alas that is only one part of the process. Term Monthly? While the plan describes the concept in detail, it must also address the robin purpose of the plan.

If it is to secure investment, one needs to relations recognize that investing is the investor’s area of expertise and they will be seeking an appropriate risk/ return for their investment. Robin Ditocco? Their primary interest will quickly shift from the product once they ‘get it’ and funding ‘like it’ to assessing the ability of the company (including management) to generate free cash flows to enable the business to grow while also returning cash to them. Once the primary objective of the plan is clear, the robin resume author will be able to ensure that the key requirements of the reader are met. 7. No Evidence of Real Demand. Another main area of interest when planning (linked to Point 4) is justifying the sales forecast or demand levels for the product or service. There are two main elements to forecasting – the monthly use of facts and the use of subjective assessment/ judgment. Robin Ditocco Resume? However, no matter how unique a concept is, if the research relations market is robin defined widely enough, it is likely that figures from alternative offerings (facts) can be used to help assess likely demand levels (judgment).

The aim of summary, sales forecasting is to come up with some revenue figures that can be considered to be credible in the wider context. While earlier we countenanced against excessively optimistic estimates, here we are delving deeper to ensure there is, in fact, real demand for the offering. Prospective investors will not want to invest at ditocco the very start where the risk is highest. Is there poof of mla format, concept in the guise of sales or firm orders? Have some sales occurred already? If not, why not? 8. Business Plan Inconsistencies. A business plan needs to be consistent throughout as all the resume various strands are brought together into funding, one single entity – the plan. Robin Resume? If there are multiple authors of the mla format summary plan the risks increase that certain inconsistencies will emerge. Similarly any presenters of the plan must be fully cognizant of all facts and ditocco resume stay ‘on script’ so as to ensure that a cohesive story is being told.

The numbers must also be consistent with the broader content so that there are no contradictions between them. 9. Persuasive Research Essay? Playing Down the Competition. There is always competition. Yet the number of times the phrase “ there are no main competitors” appears in plans is considerable. No matter how unique the robin resume proposition, there will also be some other business competing for persuasive research essay, the same scarce resource, i.e., people’s money. While competitors may not always be obvious in product terms, competitors emerge upon robin ditocco resume, assessment of the key needs the product fulfills. By broadening the definition of the market, substitute products emerge as ultimately all products and services serve to satiate a defined set of needs, be they physical or emotional.

If competitors can not be identified then the search has simply not been diligent enough. Finally it is paper monthly also important to consider the threat of entry. What will the competitive landscape look like in robin ditocco resume, a few years? Are there significant barriers to entry, or is term paper monthly it likely that a successful entry will be followed by better-placed competitors with greater resources, etc. What will emerge as the robin bases for competition and will the company be well placed to compete on these bases? The plan needs to paper topics be right the first time and robin ditocco resume the content needs to be accurate, clear and also without spelling or grammatical mistakes. More often than not business plans need to be completed by a certain date and hence the uk final stages can be rushed. Consequently, in many instances the final output does not do justice to ditocco resume the plan. Attention to detail at the end is vital, so it is dissertation uk important to ditocco ensure the following: The plan is printed on homework death, good quality paper and bound where appropriate. Tables and robin resume Charts have been edited to ensure they are formatted correctly.

Content of the plan has been edited down to term paper a digestible size (Addendum can be provided on request). Someone removed from the process has independently proofed the plan. If a presentation is part of the resume process, it should reflect the Executive Summary. 1. Business Plan Competitions. Numerous business-planning competitions are taking place in cornell, the UK at any given time. Robin Ditocco Resume? These competitions test a wide range of skills that are often neglected by entrepreneurs.

By producing a credible business plan and homework death presenting your case persuasively, you will significantly enhance your ability to secure funding. These competitions are an invaluable resource enabling you to road test your business plan in a safe environment before submitting the robin resume plan to potential investors. There are a number of start–up websites that can help you understand what needs to be done and how. Monthly? These websites normally consist of a mix of robin ditocco resume, articles and relevant products and services from assignment, third-party vendors. Most also have specific business-planning sections to robin resume help you with your plan. The following three well-known UK sites can give you some further insights into the building blocks that make up a winning business plan.

Despite the availability of a range of different online resources, there are occasions when professional advice is highly recommended. While there is mla format summary essay undoubtedly a trade off (professional advice usually costs), there are some decisions that should be made only after consultation with professionals, such as choosing the legal structure of the company. While local accountants are a natural starting point, there are also a number of other bodies that can provide information and advice, and can point you in the right direction for more complex concerns. Business Link provides information, advice and support to help people start, maintain and grow their business. It is an excellent site with some really great sections and clear sign posting to additional resources.

There is also a postcode search facility so you can track down your nearest local advisor. Entrepreneurs need to consider their financing at the start-up stage and most will look to outside help to assist them in financing the start-up phase. A good understanding of the implications of the resume various sources of funding is important, not least with respect to the various obligations arising under each. Persuasive? At its most basic, the sources of funding are either debt based or equity based, and each class confers certain obligations on the recipient of the funds. If the business plan is resume used to secure funding, it will need to clearly outline the funding benefits to the investor, and the terms of investment, as they’ll be seeking to assess their risks, as well as the robin ability of the firm to essay generate free cash flows. Outside of the traditional sources of finance, it is also worth exploring the following sites, which explain the merits of grant or VC funding. Obviously the conditions for securing either are fairly strict, so both sites will indicate which issues you should consider, as well as information on the availability of the robin ditocco resume funding. The site allows quick and persuasive assignment simple searches of the j4b database of business grants and loans — the most comprehensive database of its kind in the UK. This is the website for the British Venture Capital Association (BVCA) which has over 170 full members and contains a directory that enables users to robin resume search for term paper monthly, a local member. Scavenger reports are essential reading material for anyone starting up a business in the UK.

The Business Opportunity Profiles are reports on specific industries and are updated frequently. With over 800 reports in total, the robin resume range includes everything from ‘Children’s Day Nursery’ profiles to ‘Coffee Shop’ profiles to a profile on ‘Complementary Therapy’. 6. Sites with Demographic Data. There are also numerous resources you can use in assessing likely demand for persuasive essay assignment, your goods or services. Websites such as and provide extensive free demographic data about areas based on UK postcode searches. These enable you to build up profiles of the local population and are ideal when you are looking to set up a shop to serve the local community specifically. If you want to consider setting up overseas, then websites such as give an excellent insight into robin resume, various local conditions in advance of undertaking more detailed localised research.

Finally, libraries can be excellent resources, helping you access information from a host of disparate sources. They can be particularly useful for paper in international relations, researching hard-to-access data relating to markets and potential suppliers. The Business and IP Centre at the British Library is just one example of a new resource specifically created to support entrepreneurs in the UK. It enables users to access a range of databases including Amadeus, Economist Intelligence, Mintel, Datamonitor, One Source, LexisNexis, Dialog and the Complete Business Reference Adviser (COBRA). After a business plan has been written, the next stage often involves pitching the plan to prospective investors. This very fact means that the plan authors and robin ditocco resume management team should be one and the same and that ‘outsourcing’ the business plan writing process should not be considered. It is not just the content of the business plan that is being scrutinised. The capabilities of the management team are also on show and hence their ability to deliver a presentation in cornell, a clear, concise and convincing manner are vital to the overall objective – that of convincing an ditocco, investor to invest in the business.

These prospective investors are not investing in research topics in international relations, a physical document but in an idea and in those proposing to robin deliver the idea. The following is a list of tips to maximise your chances of homework death, success when pitching to investors. All presenters are taught about the importance of knowing their audience and engaging with them on a personal level where possible. Robin Ditocco Resume? The Internet has enabled us to research more effectively than we were able to in previous years, so it is important to use this resource to our advantage. Investors have a range of mla format summary, asset classes to choose from as they decide on resume, the composition of their investment portfolio. Hence it is necessary to understand the backgrounds of the prospective investors and their motivations prior to presenting.

Once you have done extensive research on the investors it is then possible to tailor the pitch accordingly. One of the most effective ways to pitch is to place the investment opportunity in the context of a story. Ideally, the story will focus on a problem encountered and the fact that the new idea being pitched solves this particular problem. If the investors can relate to the problem, they are more likely to invest in your business. After that they will be assessing how many people are affected by ‘the problem’ and whether the proposed idea satisfactorily resolves the problem. Essay Assignment? Finally, if they believe that the idea can solve the robin ditocco resume problem profitably and it is defensible (via patents, trade marks, etc.) it is likely they will be interested in investing. Pitching to an investor is not a last-minute afterthought – it is the culmination of paper topics in international relations, weeks, if not months, of planning.

All too often, entrepreneurs do not plan accordingly and then find that the preparation of their business pitch suffers. Robin Resume? Preparation for the pitch should commence as soon as the business plan process commences. For many investors, the executive summary of the business plan is what opens the door for dissertation uk, a presentation, and the full business plan may only be read after a successful presentation has been delivered. 4. Pay strict attention to the detail. Your typical investor will have a good eye for detail and hence the robin plan and its pitch need to be mutually reinforcing and essay containing no inherent contradictions. From the outset, there should be one owner of the process who can oversee all preparations and is ultimately responsible for robin ditocco resume, the content. Research Essay Assignment? This is robin ditocco resume particularly important if a number of disparate contributors have worked on the plan and where the pitch consists of numerous participants. 5. Avoid death by PowerPoint® While the average plan is produced in Microsoft® Word and Excel, PowerPoint tends to persuasive research essay be the tool of choice for presentations.

While it undoubtedly has advantages in terms of aesthetics, it can be misused when utilised at the pitch stage. The number of slides should be kept to the bare minimum, the robin resume content must be rigorously analysed to ensure relevance and clarity and time must be managed carefully. It is recommended each investor receives a slide deck, which contains more detail than the presentation itself (with Appendices used extensively). Finally, it is homework death important to manage the subsequent QA process carefully as this is the stage where the resume investor gets to request information about details that they require to convince them that the proposal is indeed worthy of their investment. Investors tend to be very focused on essay, numbers, so all facts must be accurate. The numbers should be realistic and ditocco defensible and at least one of those pitching the plan needs to be prepared for in-depth questions relating to the projected financials. While it is easy to topics relations couch ‘the opportunity’ in technical terms, future growth projections, supporting demographic trends, etc., investors will focus on hard evidence. Robin Ditocco? So if you have been trading, they’ll want to know turnover/sales figures, break-even points, gross and mla format net margins (profits), and so on. These are indisputable facts and evidence that enable them to accurately assess the robin ditocco resume risk. If performance has been poor, the presenter will need to articulate clearly why this has been the case and also elaborate on why investment will solve the performance gap. If on the other hand you have not been trading, the risk increases considerably and paper there is likely to be a significant focus on supporting evidence to resume justify demand predictions.

Remember that investors have options – it is a competition, so you need to sell your idea as the best option for essay, their investment. 7. Practise the Presentation. It is clear that many entrepreneurs have not practised their pitches before impartial observers prior to pitching. This dry run should be arranged well in robin ditocco, advance of the presentation date with a panel of critics who have a carte blanche to critique the plan and pitch. One attractive alternative to engineering essay this is to submit an entry to the growing number of business plan competitions.

These contests afford entrants a low-cost opportunity to “stress test” their plans in a very realistic role play. Such competitions test a wide range of skills that are often neglected in the day-to-day tasks of ditocco, entrepreneurs, who are focused on bringing their idea to fruition. By producing a credible business plan and presenting your case persuasively, you will significantly enhance your ability to secure funding. Entrepreneurs pitch to investors to sell them an paper monthly, idea. There must be something unique about the idea, and it must be pitched with conviction, so as to ditocco grab the attention of investors who deal with hundreds of business plans every month. Homework Death? This was summed up by former Dragons’ Den investor Simon Woodroffe in a BBC2 show, when he said, “You gotta make me feel like I’m going to miss out”. Why would the investor be better off investing in your business rather than leaving money in a bank account, shares or investing in another business?

If you are seeking investment it is robin ditocco important to clearly describe the investment opportunity and also to sell it. Do not get too downhearted if a pitch is term monthly unsuccessful. The investors are likely to give clear reasons for their lack of interest, and this feedback must be considered carefully as it may shape improvements in resume, subsequent pitches. The presenter should segment the various feedback points into groups – is the issue or concern with the idea, the equity share on offer, the management team, etc. Dissertation Funding Uk? Most entrepreneurs need to pitch to a number of investors before securing an investment. If you can line up a number of pitches, remember not to organise the most attractive investor up front as there are likely to be significant improvements in resume, the pitch after it has undergone a number of presentations.

10. Remember the purpose of the pitch. Finally, while the emphasis may well be on an idea, it is important to uk remember that the pitch has a very specific purpose. This must not get lost in all the details. If the purpose is to secure funding, the presenter needs to ask questions after the presentation to ensure the audience has gained sufficient information with which to make a decision. If an robin ditocco, offer is made, the presenter must have a full grasp on whether it meets his requirements, and options if not. So as to maintain credibility, the presenter needs to consider all the various eventualities before undertaking the pitch so that the paper pitch does not go flat at the end when the issues of robin ditocco, substance need to be agreed. Starting a new business is monthly a very exciting time – however, it is also very challenging.

Luckily there is plenty of help at ditocco resume hand for those who are clever enough to dissertation funding look for it. Did I say clever? Yes, I did, because many entrepreneurs charge headlong into their pet projects without giving due consideration to the resources available to them. While the energy levels for all entrepreneurs tend to ditocco resume be very high, it is important to dissertation step back, when appropriate, to ensure that the robin proper advice is being obtained. For many people, a new business is like a boat sailing in uncharted territory. One can reduce the inherent uncertainty and risk with good advice, appropriate planning and a dollop of experience. Funding? The following article contains some advice and recommendations for robin ditocco resume, those starting up in the UK. While not a ‘bootstrappers’ guide per se, the assumed audience are UK-based entrepreneurs looking to set up with fewer than five employees and limited funding at their disposal. Given that one area of particular interest for us is cornell business planning, it seems like a very good place to start.

You must resist all temptation to skip writing a business plan. Preparing a business plan is a vital first step on the journey of all entrepreneurs. Sure, it may seem like a difficult proposition, especially if it’s the robin resume first time you have to write a business plan. However, the business planning process will really help you get a feel for the various elements that will determine your success, from homework death, cash flow, to sales forecasting to your personnel structure. You skip this critical process at your own peril. Naturally, we recommend Business Plan Pro 15th Anniversary Edition (RRP ?79.99) as the best means available to write a business plan. Business Plan Pro helps you to structure your business plan, is exhaustive (meaning you cover everything) and offers help at robin ditocco resume every step. Alternative methods include writing the plan yourself, using products such as Microsoft Word and Excel, or paying someone to write it for you. Unfortunately, these other methods either leave you staring at mla format essay a blank screen, or simply help you avoid thinking through the conceptual and financial issues critical to your business. Whatever method you choose, you will find more information on writing a business plan at robin resume our business plan site. If the industry is relatively new to homework death you, I’d recommend you purchase a Business Information Factsheet or Business Opportunity Profile from Cobweb.

These fact sheets will help you understand some of the live issues within your sector. Robin? These profiles include options such as ‘How to Start a Coffee Shop’ to ‘How to Start a Restaurant’ and cost about ?5. I cannot stress enough at this point the cornell engineering importance of getting advice. The great thing about starting a business is that there are lots of experts who may be blogging about their experiences or have written about the issues they faced and some of the hurdles they have overcome. Here are some of my personal tips for some key areas in getting started: Speak to robin ditocco an accountant early on in the process. Topics Relations? They can help you decide the best legal structure for your business, explain VAT and also advise you on other financial obligations. Robin? Aims Accountants are a group of accountants that are scattered around the UK and are ideal for start-ups. You must get a grip on finances from mla format summary essay, day one – don’t assume it can be all outsourced to robin an accountant or bookkeeper. I would recommend taking a look at products such as Intuit’s QuickBooks or Sage 50 Accounts 2008.

The bottom line here is that certain things, such as cash-flow management, are often neglected by entrepreneurs. If you have to pay for things up front and only receive cash 30 days later you will have a potentially crippling financing gap. By ensuring you invoice promptly and manage accounts receivable/ debtors you will be in a better position to ride out any credit problems. All computer users should have an antivirus package in place (at the very least) to paper monthly protect against viruses, etc. Packages are available online and from stores such as Amazon and robin PC World. Market leaders include Norton and McAfee, but there are also good, lower-cost alternatives available such as AVG. You will also need to open a bank account.

There are many different banks offering good opening offers for start-ups, so do your research. You can also follow threads on websites such as UK Business Forums ( ) or Bytestart ( to read reviews from current customers. Naturally, it is vital that the bank is competitive and has a good online presence so you can manage your accounts online. While you are researching bank account options, speak to them about other financial services products, such as company credit cards and cornell engineering essay merchant services (an ability to take credit card payments). Whatever you do, keep business expenses, costs and accounts completely separate from your personal ones. Looking for robin ditocco, some books to help get you started? We recommend the paper Pearson range and also The Essential Business Guide. To avail of discounted copies please go to the resources tab on BPlans ( Business Plan Pro includes Hurdle: The Book on ditocco, Business Planning by Tim Berry free in PDF format as well as Tim’s latest book Plan As You Go.

Business cards can be easily ordered online from the likes of Vista Print or Moo. There is cornell engineering no reason not to be creative with the cards to try and help you stand out from the ditocco pack. A business card should contain the cornell essay name of your company and contact information, at the very least, and once you get them printed be sure to carry sufficient quantities with you. The next step is to go networking and to attend events such as Growing your own Business and robin Business Start-up so as to get your name and your card out there. Fast Internet connectivity is vital for any entrepreneur in the UK given the importance of the Internet for all businesses. Again, it’s a case of shopping around to assess which provider will give you the best option for your circumstances. It is worth noting that the cost of broadband is related to the speed plus the download size, so it is essay important to consider your likely usage in resume, light of these. Given the extent to which your business will probably rely on computers, you should put a data backup system in place. There are two main options: remote backup to an online server, or backing up to research paper topics in international relations an external hard drive.

Again, there are pros and cons to both. The cheaper option is probably to buy an robin resume, external hard drive such as those offered by paper monthly Maxtor. Robin Ditocco? These come with a USB connection and you simply plug it in and back up the essay files to it (in essence you are just copying the files to another device). If your business takes online orders or has any significant digital data needs, you will likely want the additional reliability and security of a remote, online automatic backup. There are a myriad of data backup providers out there. It is really a commodity offering, so either get a recommendation from someone or go with a lower cost provider. A domain name is the name that people type into their Internet browser to get to your site; for example, you would type to get to our main business plan site.

Having a good domain name is an resume, asset, and ideally it will positively represent your company or product name. After that, it is a case of deciding which countries you want to have websites for. Most UK websites will end ‘’ whereas in homework death, the U.S. ‘.com’ is the robin main domain suffix, properly called a ‘Top-level domain’. Homework Death? You can order domain names in the UK from providers such as Net Benefit; again however, as it is a commodity offering, shop around for the prices and offerings you want. Once you get a website up and robin resume running and are receiving traffic to it, you will need to term manage email from the ‘Contact us’ page. While it is robin ditocco resume tempting to route email to an Outlook account on homework death, an individual computer, this has many drawbacks: it’s not accessible remotely, you may have uncoordinated customer responses, and what happens if that computer is down for whatever reason? There are a number of robin resume, new innovative solutions available that enable remote online access. We at Palo Alto Software were so dissatisfied with the other email solutions which we tried that we built our very own product! It is called Email Center Pro and there is a free trial available at the website; . Harnessing the power of the Internet means you do not have to invest in paper monthly, hardware, such as a fax machine, that you may use infrequently. Don’t waste your money buying a fax.

Instead subscribe online to an electronic fax service from the likes of eFax. The number of people sending faxes has declined significantly with the ditocco advent of email, but in some professions they remain an invaluable tool. Once you set up, be sure to cornell sign up for the Facsimile Preference Service to ensure you are on the list of those not opting in for unsolicited faxes. All start-ups tend to be very careful with finance – after all, there are all these outgoings set against uncertain income. From a provider perspective, new businesses can offer a lifetime of purchasing so they are very attractive as customers. The key with all of this is to assess the nature of the competition in robin ditocco resume, the industry from which you need to persuasive essay assignment source products, and then to see whether the service provider is prepared to offer free trials, etc. See my bootstrappers guide to starting up for more information. There are numerous different ways to finance a business. The bottom line here is that you do need to consider which options best suit your needs. You can find a lot more detail regarding the ditocco resume types of financing available by visiting BPlans. Similarly there is also a collection of financing PDFs available in the resources section there (

Finally, as with all larger decisions, it is dissertation worth involving a professional such as your accountant when deciding upon the optimal financing arrangement. The Google search engine is one of the ditocco resume most powerful ways to paper market to customers. When users search for products such as ‘Business Plan Pro’ the results contain a mix of robin ditocco resume, ‘organic listings’ and ‘paid for’ listings. Organic listings are simply the list of website links Google decides are important. These cannot be influenced by paying more to Google so as to make you appear at the top of the research in international rankings. Paid for listings are the links that people pay for. The beauty of this setup, from an advertiser’s perspective, is that you only pay for adverts that are clicked on. The Google AdWords system also supplies significant amounts of resume, data, so you can manage budgets, track Return on Ad Spend (ROAS) and so on. Once you have identified your main competitors and the main search terms people use to mla format summary find your goods or services, you should set up alerts. Robin Resume? Google Alerts is research essay a free process that emails you alerts when your chosen terms show up.

This is robin resume a low-cost way to monitor the activities of competitors and competitive providers. While Google is best known for persuasive research essay, its search engine, it has been adding to resume the breadth of homework death, its service offerings over the past few years. Robin Resume? With Google Analytics you add some tracking code to paper your website and this enables you to obtain rich data about the behaviour of users. Marry this to AdWords and you can really get a bird’s-eye view of user behaviour vis-a-vis the effectiveness of your marketing. The best thing is that it is free, although Google does get access to resume all of your user behaviour data. So if you are concerned about topics in international your Internet data you may want to robin ditocco resume explore paying for a locally installed analytics tool. Homeworking i.e. working from a home office is an increasingly popular means for people to start businesses in the UK. There are a number of term paper monthly, advantages to this, not least the fact that overheads are kept down as the entrepreneur seeks to establish a ‘proof of concept’- generating sales to demonstrate that there is indeed a demand for the product or service. There are a number of specialised websites that help advise people looking to start a business at home. Enterprise Nation is robin ditocco one excellent UK based free resource to help you start and grow your business at home. Along with email, instant messaging (IM) has proven to be one of the mla format essay most used online applications for Internet users.

By opening a messaging account, you are adding an extra communication tool to your portfolio, ensuring you can communicate effectively with colleagues and customers. If you want to offer an IM service to your customers, you can add applications such as LivePerson to ditocco resume your website. If it is dissertation funding just for in-house communication, free products such as Yahoo! Instant Messenger will suffice. It is vital to ensure that you are adequately insured from day one. Robin? This is particularly important if there are obvious risk areas, such as public access to premises. In such instances, you will need Public Liability Insurance. It is also worth undertaking a risk assessment to understand where insurance is needed across the business. Obviously, buildings and other assets such as vehicles will need to be insured. If you are providing a service where people will be relying on your advice, you may also need Professional Indemnity Insurance. Thankfully, insurance is pretty competitive so it’s a case of just shopping around.

The main legal structures in the UK tend to be Limited Company, Sole Traders and Partnerships. Again the type of business you are in will play a role in helping you decide which best suits your needs. Cornell Engineering? I would recommend that this is something your accountant would help you with, as there are various financial and accounting pros and cons associated with each. With the increase in entrepreneurship, there has been a growth in the facilities available, from offices from the likes of Regus to people working from home offices to short-term lets. It is worth taking some time to work out both your immediate requirements and requirements 6 -12 months down the line. Be prepared to negotiate terms – have a walk around the building and try and assess occupancy levels. Robin Ditocco Resume? Obviously this will give you a feel for your bargaining power. Most office rental options will include phones and Internet, but make sure you have flexibility to homework death leave if it just does not work out.

Many providers will be keen to lock you into a 24-month contract with two to three months of rent up front. There has been an increase in hotdesking operations which offer you more flexibility if you are a new business and have yet to generate sufficient sales to suggest that you will have a guaranteed income to support longer term commitments. You will need to ditocco resume design a logo and mla format summary brand for your company. While the robin ditocco start-up stage is often characterised by expense after expense, it is homework death important not to cut costs with your brand. Assuming you’ll have a website; it is worth getting a designer to create a site brand template and robin ditocco logo to ensure a professional feel. Dissertation Uk? You can see how effective this can be by viewing our business planning UK website ( created by Imagist in London. Once the ditocco resume business is set up, a key requirement will be the essay need to resume market effectively so as to paper attract customers. A marketing plan will help ensure that focus is on the correct areas and that marketing activities are prioritised. Palo Alto Software produces Marketing Plan Pro (RRP ?129.99), which is robin ditocco resume ideal for the creation of term paper, a marketing plan. The cost of equipment has come down a lot in recent years, largely as a result of increased competition but also price transparency.

People nowadays would not even think twice about sourcing office equipment from the likes of eBay. Robin Resume? Again, it is a matter of personal circumstances. Are you going to be receiving onsite client visits? If yes, then it will be necessary to purchase good quality equipment. If, on persuasive essay, the other hand, you are running a website without visitors to your physical location, the aesthetic qualities of the equipment are not as important. ‘Public relations’ is a broad term for activities that help get your name out in ditocco, the open. It is a vital part of any marketing initiative, and for smaller companies it can be managed in-house. When you finally launch your offering, a press release is issued to draw attention to the offering. These press releases are fairly standard and persuasive essay assignment can be released through websites such as Daryl Wilcox Publishing. A number of specialist small-business websites exist in the UK. These offer a range of products and services and also contain articles, small-business forums, tools and ditocco calculators.

The main ones to look at are Startups, UKBusinessforums, Bytestart and SmallBusiness. The annoying thing about registering a Trade Mark is that it can be a costly and drawn-out process. Nonetheless, it is important to ensure that the brand name you have chosen is dissertation funding uk not already in use. One quick way to check is to use Google to see if there are any obvious conflicts that show up. After that it is robin ditocco a case of securing a trade mark for your product within certain geographic areas.

Obviously you will also want to ensure that the trade mark is available as a domain name so people can find you. There are numerous companies that can help with Trade Marks including RM Online. Practically every business nowadays creates a Web presence to research market their wares. Robin Resume? It is definitely a highly recommended option regardless of your business. Thankfully, it is a very competitive marketplace so the cost of getting online has come down significantly in recent years. It is worth doing a competitive review to topics relations assess the quality of competitor websites. You can then use these to help you map out the sections you require. Once you get a website live, the robin ditocco next challenge is to get traffic to it. This will be one of the key strands of your online marketing activities. Starting a new business is a very exciting time.

It is mla format essay not a time to make snap decisions when investing a small amount of time can help ensure you set up on a solid foundation. Thankfully, countless other people have experienced the same feelings you are feeling now, and robin there are plenty of engineering essay, resources available, if you know where to look. This guide is designed to help signpost some of the key resources you need to robin consider to paper topics maximise the ditocco resume chance of paper topics, survival. As you will undoubtedly have heard, the first few years of a new business are the resume most challenging. Paper In International Relations? While this guide was not designed to robin be exhaustive, I am hopeful it will have helped in some small way to reduce the challenges you face. Finally, it is worth noting that the above recommendations are personal and are not based on any commercial relationships. Research Topics In International? One problem I feel that entrepreneurs in ditocco, the UK face is the reluctance of some advisors to recommend services, given a desire for impartiality. Homework Death? I disagree with this notion and feel that recommending a few providers is a much better option, and hence, where I have used products or services I have benefited from or are familiar with, I have recommended them. Very good and full article – I hope businesses read and ditocco resume act on this information. Leave a Comment.

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Est1 Task 1 Essays and Research Papers. ?Running Head: EST1 TASK # 1 1 EST1 Task . # 1 Western Governors University EST1 Task # 1 2 Part A It has been established that Company Q is ditocco a small grocery chain that has recently decided to close two of their stores in heavily populated areas due to profit loss and research topics, high crime statistics. Robin Ditocco Resume? The necessity to close two stores is dissertation funding a significant economic failure for both the community and the stake holders involved in the franchise. Donation , Farmers' market , Local food 899 Words | 3 Pages. ? EST1 – Task 1 Social Responsibility Western Governors University A community consists of . organizations and citizens that are all tied to one certain area.

What makes a community successful and effective is robin when both the companies and citizens work together with the same values and uk, interests. When both organizations within a community and its citizens work together, it is a win-win situation. It makes for robin ditocco resume a better place to run an organization and a better place for its citizens. Corporate social responsibility , Do the Right Thing , Employment 729 Words | 5 Pages. ? EST1 Task 1 Company Q being a small grocery store chain in a big metropolis, faces many obstacles that larger . state wide or national chain do not face. They include but are not limited to research paper topics relations, name recognition, disposable income, and price breaks on their stock, advertising and robin, the ability to support a few stores that are facing hard times. Being a small company they will have a different ethics code and they will have different areas of Importance. Where a large chain can put losses due to theft. Applied ethics , Corporate social responsibility , Ethics 1146 Words | 3 Pages. you may be a thief?

The Business Dictionary defines Corporate Social Responsibility as “A company’s sense of responsibility towards the monthly community and . environment (both ecological and social) in which it operates. Robin? Companies express this citizenship ( 1 ) through their waste and paper topics, pollution reduction processes, (2) by contributing educational and social programs and (3) by earning adequate returns on the employed resources.” From this definition it would appear that Company Q is not acting in a socially. Corporate social responsibility , Corporation , Farmers' market 891 Words | 3 Pages. compliance-program.pdf. Marsha Glick (July 17, 2000). Twelve steps for robin designing effective training programs. Retrieved from: . Research Paper Topics In International? Mark Lamendola (July 1 , 1998). Ten Tips For An Effective Training Program.

Retrieved from: Applied ethics , Business ethics , Employment 1477 Words | 5 Pages. Running Head: Company Q Social Responsibility Company Q Social Responsibility Scott Allen WGU Washington . 1 Running Head: Company Q Social Responsibility 2 Company Q Social Responsibility Social responsibility is often viewed as an inconvenience that cuts into shareholder profits. An organization that with this outlook on social responsibility is missing a significant opportunity to improve public perception and drive profits. Robin Ditocco Resume? This. Applied ethics , Business ethics , Capital 642 Words | 4 Pages. towards management for the lack of trust as an homework death, excuse for being socially irresponsible towards those in need. Robin Ditocco? This choice may also cause a drop in current . Cornell? shoppers and a choice by possible new shoppers to robin ditocco, choose to shop elsewhere. Recommendations: 1 . Regarding the stores that were closed in the higher crime rate section of the city due to loss in revenue, the employees and customers or primary stakeholders would be negatively affected.

These individuals might not be able to find employment elsewhere. Applied ethics , Business ethics , Corporate social responsibility 886 Words | 4 Pages. ? Est1 Task1 “The time is cornell always right to do what is right” (“Rev. Martin Luther King Jr. Quotes,” n.d.) With the introduction of worldwide . markets, small corporations have had to make great sacrifices in order to excel, social responsibility being one of the first cuts. Ditocco Resume? Response to the rights of consumers, social responsibility not only term monthly enhances the ditocco lives of the communities that companies depend on, but also improves the topics value of businesses, the way their stakeholders are treated and it helps. Better , Community , Customer 790 Words | 4 Pages. EST1 Task 310.2.1-05 1 EST1 Task 310.2.1-05 Western Governors University . EST1 Task 310.2.1-05 2 Giving back to the people who provide for your way of life should be considered a norm, however in robin ditocco resume today's world, there are still companies that don't see the value it provides. Dissertation Funding Uk? Social responsibility is crucial in ensuring a company's continued place in their established service areas.

While Company Q is viewing social responsibility as a burden or hardship placed upon them, they. Customer , Food bank , Food banks 614 Words | 3 Pages. Frost, GKE1 Task 1 Page 1 GKE Task 1 Part A: Over the centuries there have been . many different environmental and geographical factors that have shaped the development of the United States. Two of robin these factors that I feel are extremely significant to this development are the Irish Potato Famine and the discovery of gold in California. The Irish Potato Famine began in Ireland in September 1845. The famine was caused by an airborne fungus, phytophthora infetans, which attacks the homework death leaves of the.

Ancient Egypt , Ancient Rome , California 790 Words | 3 Pages. ? EST1 Task 1 A. Evaluate Company Q's current attitude toward social responsibility. The company’s . current attitude toward social responsibility isn’t responsible at all. The fact that they are willing to allow food to be threw away that could be given to robin resume, a food bank illustrates the company’s unethical approach to social responsibility. Cornell Engineering Essay? Placing profits above people isn’t socially responsible but is rather sociopathic and robin ditocco, a microcosm of the engineering larger problem that entails the current Capitalistic.

Community , Leadership , Management 550 Words | 2 Pages. Social Responsibility Review Christopher Thomas EST1 Task Stream: 310.2.1-05 Social Responsibility Review Businesses . today face a plethora of ethical duties such as upholding corporate governance, maintaining stakeholder relationships, and presenting an image of social responsibility. In review of Company Q’s (Q) current ethics culture, its image in regards to social responsibility is not equivalent to that of its competitors. In a growing market faced with increasingly challenging competition. Food , Food bank , Health 827 Words | 3 Pages. CYPOP5 Task 1 1.1 To the Parent / Guardian of Anjum. Information for parents outlining the following… . 1 ) Current legislation for home based childcares 2) The role of regulatory bodies As your child’s childminder I would like to inform you of some very important information detailing up to date legislation and information on the relevant regulating bodies for home based child carers. This is to robin resume, ensure your child get the very best possible care when in my setting. Term Paper Monthly? 1 . CURRENT. Affirmative action , Childcare Act 2006 , Children's rights in the United Kingdom 405 Words | 3 Pages. ? Task : 602.4.15-04, 38, 39 (Tk 1 ) A. Robin Ditocco? To help a group of paper relations 10 first-graders count rationally to 15 requires that the students be . able to perform the 4 principles of counting: 1 . Each object that is being counted is assigned only one number to represent it.

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Acceptable Standards 1 . Integrity- We will always do what we say and say what we do. We must always be consistent, credible and essay, act with integrity. Employee’s actions should maintain high integrity in all activity related to this organization. 2. Diversity- Our. Applied ethics , Business ethics , Compliance and robin resume, ethics program 1120 Words | 7 Pages.

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Corporate social responsibility , Donation , Food bank 1261 Words | 4 Pages. ?Unit 1 – the Business Environment Assignment 1 - Types of Business Task 1 Tesco is a private . organisation from the UK. Tesco is a supermarket which provides people with things they need like food and drink. It provides people with both a product and a service. In competition with Tesco are the other three major supermarkets from the research paper topics UK, Morrisons, Asda and Sainsbury's. Sainsbury's increased its market share over the past year, it grew from 16.4% to robin ditocco, 16.6% and had a growth of cornell engineering 5.1%. The other retailers. Asda , Morrisons , Non-profit organization 660 Words | 3 Pages.

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Total revenue. Cost , Costs , Economics 510 Words | 2 Pages. Task 1 Part A (the report) LIT 1 SOLE PROPRIETORSHIP: Has only homework death one owner. Easy to start up. Some of the . advantages are: owners may do whatever they want to with the business and if they want to go on vacation they can. One of the disadvantages they cannot bring in another person to ditocco, help run the business. This business form is particularly common. • Liability: The owner has unlimited liability. When the business fails it is up to the owner to pay all the essay creditors off. • Income Taxes. Business law , Corporation , Limited liability 1449 Words | 6 Pages. structure. Ditocco Resume? An adequate and mla format summary, properly structured site investigation is therefore an essential part of ditocco resume any civil engineering or building project.

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The framework clearly sets out all the legal requirements that the practitioners must meet. In section 2 of the framework the legal requirements relating to a child’s learning and development are explained and. Child , Developmental psychology , Education 1135 Words | 3 Pages. this performance assessment on TaskStream that “Many believe that business entities should have an ethical duty to robin ditocco, be socially responsible, to work towards . increasing its positive effects on society while decreasing its negative effects” (TaskStream EST1 , 2008). Dissertation? The attitude and actions carried out by Company Q are both unethical and socially irresponsible on multiple levels. Resume? The recent actions of research Company Q aren’t as unethical/immoral as other companies in case studies that we have read about throughout. Applied ethics , Business , Business ethics 653 Words | 2 Pages. electrons was an earth (matter) shattering incident in science.

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TERRA SANCTA COLLEGE Student No: English Stage 5 Year 10 Unit 1 : Indigenous Australian Poetry Oodgeroo Noonuccal . Oral Task Semester 1 , Term 1 , 2014 Class: Assessment Task No: 1 Mode: Reading/Speaking Date Due: Weighting: 25% First scheduled lesson, Week 7, Term 1 , 2014 OUTCOMES BEING ASSESSED GRADE 4: A student selects and uses language forms and features, and structures of texts according to different purposes, audiences and contexts. Mark , RSA 1014 Words | 3 Pages. ?Running Head: JNT Task 1 – Instructional Design Analysis Instructional Design Analysis Western Governor’s . University February 4, 2014 Instructional Problem I have recently noticed an assignment, instructional problem in ditocco the elementary school that I work at. Several of the uk teachers seem to have problems aligning their instruction with the robin curriculum they teach. I have witnessed numerous times, teachers incorporating activities into lessons that don’t even relate to paper topics in international, the. Education , Grounded theory , Lesson plan 1381 Words | 5 Pages. than one worker at robin ditocco resume, a single workstation. Since there is an order in cornell which the boot construction is ditocco performed, there are precedence requirements that place . restrictions on the sequence of production. Homework Death? ( Task Performance (minutes) Precedence Requirement A 10 -- B 6 A C 3 A D 8 B,C E 3 D F 4 D G 3 E,F H 9 G TOTAL 46 minutes Catherine Pang provided the assembly schedule which denotes cycle time which is the maximum amount of ditocco resume time the boot. Assembly line , Factory , Ford Motor Company 1134 Words | 5 Pages. ?Assessment Task 1 Levels of Decision Making Strategic Strategic decisions are made at a high level within the organisation . usually by senior managers. Paper? They are about things that set the long term overall aims of the organisation.

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